Area Sales Manager

Description

Key Responsibilities

• Develop and execute sales strategies to grow Inver’s retail network across the East and South regions.
• Promote and sell Inver’s retail solutions, securing new contracts and maintaining long-term, profitable customer relationships including:
  • Brand and supply agreements
  • Consignment arrangements
  • Leasing options
  • Fuel Pods
  • Supply-only formats
• Build and manage strong customer relationships to ensure satisfaction, retention and repeat business.
• Work closely with the Commercial and Wholesale teams to align sales activity, share intelligence and maximise cross-selling opportunities.
• Partner with the Retail Fuels Director and management team to deliver on sales targets, volume growth and profitability objectives.
• Present Inver’s full retail offering to potential and existing customers, advising on the most suitable commercial and branding solutions.
• Promote and protect the Inver brand, ensuring consistent application of brand standards and messaging.
• Maintain and analyse market intelligence, monitoring competitors, pricing trends and new business opportunities.
• Respond promptly to customer enquiries and provide professional, solution-oriented support.
• Manage customer accounts and liaise with the Credit team to monitor balances and trading limits.
• Produce accurate reports and analysis on sales performance, pipeline activity and customer trends.
• Collaborate effectively with internal departments including Marketing, Operations and Finance to support customer delivery and business objectives.
• Provide support and cover for colleagues as required to ensure seamless service to customers.
• Identify and evaluate new site opportunities, supporting Inver’s network expansion strategy.
• Ensure compliance with operational standards across all dealer sites.
• Maintain detailed records and forecasts within CRM systems to support pipeline visibility and planning.
• Support the rollout of marketing initiatives.
• Participate in cross-functional projects and provide guidance to dealer partners to enhance operational excellence.

Skills, Knowledge and Expertise

• Third-level qualification in Business or a related area, or equivalent relevant experience.
• Proven experience as a Sales Manager, Area Manager or Senior Account Manager within the fuel, energy, FMCG or similar B2B environment.
• Full, clean drivers licence
• Highly organised, analytical and comfortable managing multiple priorities in a fast-paced market.
• Proficient in Microsoft Office
• Demonstrated ability to develop and maintain strong customer relationships.
• Strong commercial and negotiation skills, with the ability to deliver profitable growth.
• Excellent communication, presentation and interpersonal abilities.
• Flexible, motivated and a collaborative team player with strong initiative and ownership.

Benefits

• Competitive Salary
• Discretionary Bonus
• Commission
• Company Pension Scheme
• Company Car, phone and laptop
• Paid Holiday Leave

About Inver