Copywriter
Posted on May 5, 2025 by Sofia Health
- São Paulo, Brazil
- N/A
- Full Time

About us
Sofia Health is a fast-growing online marketplace connecting consumers with health and wellness providers. We aim to simplify access to holistic health and wellness services by empowering providers to expand their reach and by offering consumers a seamless way to book, pay, and engage with wellness professionals.
Role Description
This is a full-time remote role for a Copywriter. As a Copywriter at Sofia Health, you will play a key role in shaping our brand voice across email campaigns, website content, product descriptions, customer engagement materials, and other marketing assets. This role is ideal for someone who can balance persuasive, conversion-focused copy with an understanding of the wellness industry’s unique voice and values.
Key Responsibilities
- Develop clear, engaging, and informative copy for a variety of content, including email series, blog articles, landing pages, ad copy, and social media.
- Collaborate closely with the marketing and product teams to ensure the copy aligns with Sofia Health’s voice and mission.
- Create engaging and effective email sequences to nurture both current and prospective clients and drive conversions on key actions.
- Write SEO-friendly content that drives organic traffic and effectively promotes Sofia Health’s services and offerings.
- Edit and refine content to ensure clarity, coherence, and alignment with brand standards.
Qualifications:
- Proven experience: Minimum of 1 year of experience creating content in English for the US market.
- Knowledge of SEO and best practices in digital marketing.
- Experience writing for diverse audiences and working within a style guide.
- Background in health, wellness, or a related industry.
- Familiarity with CRM software, email marketing platforms, and content management systems.
- Ability to work in a fast-paced environment, meeting deadlines and managing multiple projects simultaneously.
- Bachelor's degree in English, Journalism, Communications, or a related field.
We Offer:
- Flexible working hours (Pacific Time Zone).
- Fully remote work opportunity.
- Pay ranges start at $500 to $700 per month.
- Employment classification: Independent Contractor.
All hires begin with a trial period to evaluate competence, aptitude, and experience. We seek individuals who are dedicated and willing to go above and beyond to support the team’s success.
Job Type: Full-time
Pay: From R$4,210.00 per month
Experience:
- Has 4 years of Experience as copywriter (Required)
Language:
- English (Required)
Advertised until:
June 4, 2025
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