Crm Manager

Reports into: Global Commercial Excellence Function

Location: Remote

The CRM /Vault Manager will be a member of the Global Marketing team for Menarini-Stemline, operationally responsible for Global (ex US) CRM activities, with a focus on EU and MEA countries.

The main mission is to drive projects to support CRM/Vault related development and evolution, that resonate with the end user community whilst driving the leadership teams strategic initiatives.

The CRM /Vault Manager will manage CRM/Vault related tasks acting as point of contact with the regional/ markets and Commercial and Medical excellence leads

Operations and support

• Act as SME for Veeva CRM and Vault related technical and business topics
• Support customer facing teams in EU-5 and key MEA countries in day-to-day CRM activities
• Perform admin and configurations tasks, address and resolve issues, problems and change requests
• Drive segmentation & targeting exercises with country commercial leadership, and if necessary, external consultants to ensure high quality impact of commercial team deployment,
• Assess, monitor and continuously enhance user adoption towards CRM and promote digital engagement.
• Enable tracking of key metrics for Commercial and Medical Excellence, provide leadership with periodic analytical progress reports and outcomes.

Project Management and Business Analysis

• Strategic design and rollout of CRM and Vault systems across EU & MEA countries, support geographic and product portfolio expansion targets through re-usable processes and ready-to-deploy systems
• Interface between Menarini-Stemline and CRM/ Vault systems’ vendors and consultants,
• Accountable for Commercial and Medical CRM/Vault activities including the set up of business rules, with strong cross-functional collaboration with Medical and Market Access teams.
• Collaborate with country teams, including leadership, towards optimization of CRM/Vault systems,
• Propose and discuss with the leadership developments and upgrades of CRM/Vault system to ensure state of the art CRM/Vault systems in Menarini-Stemline.

Training

• Provide training and support to team members on CRM/Vault system usage and best practices.
• Lead training and periodic refreshment of CRM/Vault tools for users,
• Develop user guides and documentation to facilitate effective use of the CRM/Vault system.

Process Improvement:

• Identify opportunities for process improvements within the CRM/Vault system and recommend solutions to enhance efficiency.
• Implement best practices for CRM management to streamline operations and improve user experience.

Compliance and Security:

• • Ensure CRM/Vault practices comply with policies and data protection regulations.

Skills/Knowledge

• Degree (preferably in Marketing and Sales, Information Systems, Business Administration and related disciplines)
• Min 3 years operational / technical experience with CRM and Vault systems, regional or global role is a plus,
• Business proficiency in English, other languages German or Italian or French are a plus,
• Experience with Pharmaceutical Oncology is a plus.
• Veeva CRM / Vault certification is a plus

• Technical Proficiency: Expertise in CRM and Vault systems, in particular Veeva, and their application to the pharmaceutical industry.
• Project management, business analysis and analytical capabilities. Ability to understand business requirements and translate them into technical solutions.
• Data Analysis: Strong skills in analysing data to drive decisions and improve CRM processes.
• Attention to Detail: High level of accuracy in data management and system administration.
• Communication Skills: Effective verbal and written communication skills for training, support, and collaboration.
• Problem-Solving Skills: Ability to troubleshoot and resolve technical issues related to the CRM/Vault system. Experience in L2-L3 support is a valuable plus.
• Organizational Skills: Ability to manage multiple tasks and prioritize effectively.
• Collaboration: Skilled in working with cross-functional teams to achieve common goals.
• Customer orientation, teamworking, collaborative and proactive aptitude.