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General Manager Lac

Posted on May 8, 2025 by Virtuoso

  • Full Time

General Manager Lac
Virtuoso® is the leading global travel agency network specializing in luxury and experiential travel. This by-invitation-only organization comprises over 1,200 travel agency locations with more than 20,000 travel advisors in 54 countries throughout North America, Latin America, the Caribbean, Europe, Asia-Pacific, Africa and the Middle East. Drawing upon its preferred relationships with more than 2,300 of the world’s best hotels and resorts, cruise lines, airlines, tour companies and premier destinations, the network provides its upscale clientele with exclusive amenities, rare experiences and privileged access. Normalized annual sales of (U.S.) $28-$32 billion make Virtuoso a powerhouse in the luxury travel industry. For more information, visit www.virtuoso.com.

Please submit your CV in English.

The General Manager LAC will oversee Virtuoso’s global operations in the market. The role is responsible for the regional business plan (specifically the Regional Playbook and Regional Budget). GM’s are accountable for governance and operationalization of the business plan in sync with the global enterprise business plan. Regional business plans involve extensive divisional collaboration and GM’s play a lead role in the – research, prioritization, communication, and forecast review.

The GM must have a keen understanding of global policies and ensure regional relevancy. GM’s must provide expert input into cultural, political and operational challenges in the market. The regional budgets are a key financial outcome of the regional business plan and as such financial KPI’s are a key area of accountability. As such, the GM should be extremely capable in the area of finance management and team leadership.

International GMs administer the regional business strategy and ensure regional teamwork and collaboration within a divisional matrix structure. Regional Divisional Directors/Managers will report under the matrix leadership structure to the GM.

This position will administer regional staff, it will be the GM’s responsibility to ensure employees and business practices conform to country, regional and international regulations. Matrix collaboration, decision-making, communication, and leadership skills are essential. This role plays a critical link between market execution and interdepartmental synergies.

Essential duties and responsibilities include the following.
Other duties may be assigned.
  • Identify market gaps and opportunities
  • Collaborate with Virtuoso departments to develop annual strategies for optimization of revenues, brand equity and margin.
  • Work directly with Virtuoso divisions to ensure relevance and quality of the Virtuoso value proposition.
  • Provide coverage for vacant roles in the regional matrix.
  • Collaboration and communication with executive teams.
  • Analyze and communicate competitive context.
  • Operate as the brand ambassador in market and be the on-the-ground reference point for Virtuoso.
  • Ensure team development aligned with the Virtuoso culture and values
  • Delivery of key performance metrics as outlined in the Business plan

Educational and Skills Requirements:
  • Tertiary Qualifications in relevant field
  • Proven track record in similar role
  • Extensive experience in region
  • Profile in market in line with expectation
  • Proven track record of success in the industry
  • Expertise and experience in negotiations
  • Experience contributing at a senior level to team performance
  • Communication and leadership capabilities
  • Strong project management skills
  • Excellent presentation skills
  • Interpersonal skills
  • Work history reflecting strong leadership skills, ability to lead and motivate
  • Results orientated
  • Strong quality service attitude and approach
  • Self-motivated
  • Champion of company brand
  • Innovation – Forward thinking, curious and creative
  • Solution Orientated – Ability to identify issues and provide solutions
  • Leadership – Ability in leading people or projects
  • Marketplace Expertise – Current business trend knowledge
  • Analytical Skills (Advanced) – Ability to collect and analyze complex information, problem solve, and make decisions
  • Collaboration – Strong skills in inspiring the win-win-win
  • Self-starter – Ability to work independently

Travel Requirements:
  • 35%+ of time for this role will be spent travelling, visiting members, attending events, member conferences, and team meetings.
  • Travel will be primarily international.

Type/Nature of Contacts:
  • External: Majority of time spent in market with Members and Partners.
  • Internal: This role supervises and supports the entire market team. Key job contacts are primarily with director level staff and above outside of the job’s immediate work unit/department.

Virtuoso is an equal opportunity employer, dedicated to promoting a diverse workforce.

Advertised until:
June 7, 2025


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