Head Of Market Research Operations
Posted on March 13, 2025 by GroupM
- Stockholm, Sweden
- $nan - $nan
- Full Time
About GroupM and Choreograph
GroupM is the leading media agency group in Sweden and globally, including Mindshare, Wavemaker, and EssenceMediacom. We help local star brands, startups, and some of the world’s most renowned global brands make better marketing investments, ensuring they achieve greater success than the market average.
At GroupM, data and insights are central to everything we do, and Choreograph is our dedicated data and insights unit. We work with all types of research, analysis, and data – from focus groups, campaign and brand tracking, to sentiment analysis, segmentation, econometrics, dashboards, media buying algorithms, and first-party data strategies.
At GroupM, data and insights are central to everything we do, and Choreograph is our dedicated data and insights unit. We work with all types of research, analysis, and data – from focus groups, campaign and brand tracking, to sentiment analysis, segmentation, econometrics, dashboards, media buying algorithms, and first-party data strategies.
At Choreograph, we believe that understanding people is just as important as understanding technology and AI. We are currently looking for a Head of Market Research Operations to play a key role in driving our future development.
Your Role and Responsibilities
In this role, you will inspire and support a team of market research specialists, ensuring they have the resources and tools needed to achieve their goals. You will collaborate closely with internal teams and external partners to ensure market research projects are executed efficiently, delivering valuable insights to our clients.
Key Responsibilities:
- Leadership and Support: Inspire and support a team of market research specialists, fostering a collaborative and inclusive work environment where team members feel empowered to grow and contribute.
- Project Coordination: Coordinate and follow up on market research projects from start to finish, and work to deliver valuable insights within the set timelines and budgets.
- Strategic Development: Develop and propose strategies to enhance market research processes and methodologies, exploring new opportunities to strengthen our agency's offerings.
- Quality Assurance: Ensure that all market research maintains high quality, with reliable and actionable insights for clients.
- Cross-functional Collaboration: Collaborate closely with other departments within the agency, such as creative teams, media planning, and account management, to integrate market research insights into campaigns and strategies.
- Technology and Tools: Implement and maintain advanced analytics tools and techniques to enhance data collection and analysis.
- Budget Management: Manage budgets for market research projects, ensuring cost efficiency and effective resource allocation.
Who We’re Looking For
We believe that diverse experiences and perspectives make us stronger. If you have relevant skills and a passion for market research, we encourage you to apply, even if you don’t meet every requirement.
We’re looking for someone who has:
- Solid experience in market research and data analysis, including both quantitative and qualitative methods.
- Experience in leading and supporting teams.
- Ability to effectively coordinate multiple complex projects simultaneously.
- Excellent communication and presentation skills.
- A structured approach with an eye for details.
- Fluency in English and Swedish.
- Proficiency in Excel and PowerPoint.
- Experience with advanced analytics tools and techniques.
- Experience in automation and standardization projects.
- Relevant experience or education in marketing, statistics, or a related field.
Why Join Choreograph?
- Opportunity to work with leading global and local brands in a dynamic and innovative industry.
- A collaborative, inclusive, and supportive team culture.
- Access to personal and professional development opportunities within GroupM and WPP, with clear career paths for growth.
- A centrally located office in Stockholm, with flexible hybrid work options to support work-life balance.
- Benefits including wellness allowances, pension plans, and occupational health services to support your well-being.
Application
This is a full-time permanent position with a start date as soon as possible. We apply a six-month probationary period.
In addition to reviewing your CV and conducting interviews, our recruitment process includes a testing phase. Selection and interviews are ongoing, so please submit your application with your CV and cover letter as soon as possible. We believe that diverse perspectives make us stronger and encourage applications from people of all genders, backgrounds, and experiences.
Contact
If you have questions about the position, you are welcome to contact Elias Betinakis(elias.betinakis@groupm.com), Country Lead Choreograph. We do not accept applications via e-mail.
If you have questions about the position, you are welcome to contact Elias Betinakis(elias.betinakis@groupm.com), Country Lead Choreograph. We do not accept applications via e-mail.
About GroupM
GroupM is one of Sweden's largest media agency groups and consists of Wavemaker, EssenceMediacom, Mindshare, Nexus and Choreograph. GroupM's primary goal is to create benefits for our clients through collaborations with the group's agencies. We do this, among other things, through economies of scale in trading, technology and data. We are part of WPP, which is one of the world's largest groups in marketing communications with over 190,000 employees on a global basis. GroupM Sweden has around 375 employees in Stockholm, Gothenburg, and Malmö.
GroupM is one of Sweden's largest media agency groups and consists of Wavemaker, EssenceMediacom, Mindshare, Nexus and Choreograph. GroupM's primary goal is to create benefits for our clients through collaborations with the group's agencies. We do this, among other things, through economies of scale in trading, technology and data. We are part of WPP, which is one of the world's largest groups in marketing communications with over 190,000 employees on a global basis. GroupM Sweden has around 375 employees in Stockholm, Gothenburg, and Malmö.
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Advertised until:
April 12, 2025
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