Manager - Legal Counsel - Sports Marketing And Brand Marketing
Posted on July 9, 2025 by adidas
- New Amsterdam, Netherlands
- N/A
- Full Time
As a Legal Counsel specializing in Sports Marketing and Brand Marketing, you will be the bridge between legal intricacies and commercial success. Your legal expertise, combined with a keen business sense and passion for sports, will empower you to provide strategic guidance to our teams. You'll leverage your interpersonal skills to build strong relationships, contribute proactively, and drive results. You will work closely with stakeholders across various departments (including football, tennis, track & field and brand marketing) to provide timely and pragmatic legal advice while driving the achievement of our business objectives. This role requires a candidate who possesses a solid foundation in legal principles, a strategic mindset, a keen ability to balance legal risks with business goals, and, above all, a real passion for sport.
KEY RESPONSIBILITIES:
COMMERCIAL AND STRATEGIC LEGAL SUPPORT:
Partner closely with the Sports Marketing and Brand Marketing teams to provide pragmatic legal advice that supports strategic business objectives. Balance legal considerations with commercial goals, ensuring a seamless integration of legal expertise within our business initiatives.SPORTS MARKETING:
Draft, review, and negotiate a wide range of contracts and agreements, including sponsorship -and endorsements agreements across a variety of category areas, including Football, Basketball, Tennis, Track and Field, Outdoor and Training. Advise local market legal teams and sports marketing teams on best practices with respect to legal sports marketing topics.BRAND MARKETING:
Support Brand Marketing matters as and when required, providing sharp and meaningful advice to relevant stakeholders.INTERNATIONAL FOCUS:
Manage legal matters with an international scope, considering cultural nuances and the wider global impact of the role.EFFICIENT PROCESSES:
Champion the use of legal technology and efficient processes to streamline workflows, enabling quicker decision-making and enhancing overall productivity.CONTINUOUS IMPROVEMENT:
Strive for excellence and be proactive in identifying opportunities for improvement within legal documentation, templates, processes and strategies.TEAM CONTRIBUTION:
Regardless of experience level, actively contribute to the success of our legal team by sharing insights, participating in projects, and embracing a growth mindset.
KEY RELATIONSHIPS:
- Global Brand & Sports Marketing | Legal & Business Affairs department.
- Global + Local Sports Marketing departments.
- Global Communications / Digital Marketing / Global PR.
- Global Intellectual Property / Finance & Controlling / Tax.
- External partners, e.g. agents, senior representatives of governing bodies, federations, clubs and athletes.
KNOWLEDGE, SKILLS AND ABILITIES:
COMMERCIAL MINDSET:
Proven ability to provide practical, business-oriented legal advice that supports strategic objectives in a global context.EFFICIENCY ADVOCATE:
Adept at leveraging legal technology and process improvement to optimize workflows and decision-making.PASSION FOR SPORTS GENUINE:
Enthusiasm for sports, coupled with an understanding of the industry's legal dynamics.INTERPERSONAL EXCELLENCE:
Outstanding interpersonal skills to build strong relationships, establish credibility, and facilitate collaboration.ADAPTABILITY
: Flexibility to adapt to changing priorities and dynamic business environments.
PROBLEM-SOLVING SKILLS:
Proven ability to analyse complex issues, think creatively, and provide actionable solutions.TEAM PLAYER:
Collaborative mindset, actively contributing to the collective success of the legal team.
REQUISITE EDUCATION AND EXPERIENCE / MINIMUM QUALIFICATIONS:
LEGAL EXPERTISE:
Bachelor's degree in Law and admission to a recognized bar association. A minimum of 3-5 years of relevant legal experience, preferably with a focus on sports law, marketing law, intellectual property, and sustainability within a leading international law firm or within sports industry.LANGUAGE SKILLS:
Proficiency in English (German, French and/or Spanish languages are a plus).
AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
COURAGE: Speak up when you see an opportunity; step up when you see a need..
OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
ADIDAS CELEBRATES DIVERSITY, SUPPORTS INCLUSIVENESS AND ENCOURAGES INDIVIDUAL EXPRESSION IN OUR WORKPLACE. WE DO NOT TOLERATE THE HARASSMENT OR DISCRIMINATION TOWARD ANY OF OUR APPLICANTS OR EMPLOYEES. WE ARE AN EQUAL OPPORTUNITY EMPLOYER.
JOB TITLE:
Manager - Legal Counsel - Sports Marketing and Brand Marketing
BRAND:
LOCATION:
Amsterdam
TEAM:
Legal & Regulatory
STATE:
NH
COUNTRY/REGION:
NL
CONTRACT TYPE:
Full time
NUMBER:
530926
DATE:
Jul 8, 2025
Advertised until:
Aug. 8, 2025
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