Marketing Manager

Marketing Manager

Location: Singapore (Hybrid)

Company: BespokeWearAI

Type: Full-time

About Us

BespokeWearAI is the world’s first AI-powered bespoke bridal studio — from AI previews to your final handcrafted gown.

We combine advanced technology with couture craftsmanship to redefine how brides design, fit, and receive their dream wedding dresses. Every detail, from our TrueForm AI measurement engine to our BW Couture Experience, is designed to bring personalization, precision, and elegance to bridalwear.

We’re now seeking a Marketing Manager who can help us share this story with the world.

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The Role

You will lead BespokeWearAI’s marketing strategy across digital, social, and brand channels — building awareness, trust, and engagement with brides globally. This role blends creative storytelling, data-driven execution, and a deep appreciation for luxury branding.

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Key Responsibilities

Develop and execute integrated marketing campaigns across paid, owned, and earned channels

Oversee content creation across Facebook, Instagram, TikTok, Lemon 8, and emerging bridal platforms

Manage brand collaborations, influencer partnerships, and press outreach

Plan and optimize paid media campaigns on Meta, TikTok, and Google Ads

Strengthen the brand’s tone, visual identity, and storytelling consistency

Analyze campaign performance and customer insights to refine strategy

Support launch activities, events, and partnerships

Collaborate closely with the founders, designers, and tech team to align marketing with product innovation

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About You

4–6 years of experience in marketing, preferably in fashion, beauty, or luxury brands

Deep understanding of social media trends and storytelling for visual-first brands

Strong sense of aesthetics and attention to tone, rhythm, and visual composition

Hands-on experience with Meta Ads Manager, TikTok Ads, and Google Analytics

Excellent writing and communication skills

Strategic thinker with the ability to execute independently in a fast-moving startup environment

Passionate about fashion, design, and technology

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Why Join Us

Shape the global narrative for a pioneering AI-fashion brand

Work closely with creative founders who value innovation and craftsmanship

Be part of a culture built on design integrity, simplicity, and purpose

Competitive compensation and performance-based incentives

Opportunities for creative leadership and growth

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To Apply:

Send your CV and a short portfolio (or examples of campaigns you’ve led) to contact@bespokewear.ai.

Please include a short paragraph on why BespokeWearAI’s vision resonates with you.