New Truck Sales Manager

Company Introduction

Rihm Kenworth is a fourth-generation, family-owned dealership group that has proudly represented Kenworth for more than 75 years. We are known for our long-term relationships, strong values, and commitment to doing business the right way.

Our company is guided by the 4 Es of Doing Business , Effective, Efficient, Equity, and Expansion. We are growing with intention, investing in people, leadership, and operational excellence, and we are looking for driven leaders who want to make a real impact.

BENEFITS WE OFFER:

• $80,000 - $120,000 base + INCENTIVE BONUS
• Generous Personal Time Off Plan (PTO) + Holidays
• Relocation may be available
• Medical, Dental, Prescription & Vision Coverage
• Health Savings Account (HSA) with Employer Contribution
• Flexible Spending Account (FSA)
• 401(k) Savings Plan + Employer Match
• Employer Paid Basic Term Life and AD&D Coverage
• Employer Paid Long Term Disability Insurance
• Short Term Disability Available with Employer Contribution
• Supplemental Insurance Available (Accident, Critical Illness, Hospital Indemnity)
• Company Paid Training
• Employee Assistance Program

Position Summary

The New Truck Sales Manager is a key leadership role responsible for driving new truck sales performance, developing a high-performing sales team, and growing market share across Rihm Kenworth’s territory. This role owns the day-to-day leadership of the new truck sales department and plays a critical part in shaping sales strategy, customer relationships, and OEM alignment.

This position is ideal for a confident, relationship-driven leader who understands the heavy-duty truck business, enjoys coaching sales professionals, and wants to help lead a respected dealership into its next phase of growth.

Essential Job Functions & Responsibilities

1. Sales Leadership and Strategy

• Lead, coach, and develop the New Truck Sales team to achieve volume, gross profit, and market share goals
• Establish clear expectations, accountability, and performance standards for the sales team
• Drive disciplined pipeline management, forecasting, and execution across all sales opportunities
• Partner with executive leadership to align sales strategy with company goals and OEM expectations

2. Customer Relationship Management

• Build and maintain strong relationships with key fleet, vocational, and retail customers
• Support major account strategy, negotiations, and long-term customer planning
• Ensure a professional, consistent, and high-value customer experience from first contact through delivery
• Reinforce follow-up discipline and CRM usage to support customer retention and growth

3. Sales Performance Management

• Monitor sales metrics, forecasts, margins, and order activity to drive consistent results
• Conduct regular one-on-one meetings, deal reviews, and performance coaching with sales team members
• Identify performance gaps and implement training, coaching, or process improvements as needed
• Prepare and present sales performance updates to senior leadership

4. Inventory & Order Management

• Oversee new truck ordering strategy, stock levels, and allocations to balance availability and floorplan exposure
• Maintain pricing discipline and margin expectations across all deals
• Coordinate closely with Used Truck Sales, Finance, Leasing, Rental, Service, and Parts to ensure smooth transactions and deliveries

5. OEM & Vendor Relations

• Serve as the primary point of contact for Kenworth new truck sales operations
• Manage OEM relationships related to forecasting, specifications, incentives, and programs
• Stay current on Kenworth product updates, market trends, and competitive offerings
• Collaborate with OEM representatives on sales initiatives, training, and marketing efforts

6. Collaboration & Communication

• Work cross-functionally with service, parts, leasing, finance, and corporate teams to drive dealership success
• Communicate clearly and professionally with internal teams, customers, and OEM partners
• Contribute to management meetings, planning sessions, and strategic initiatives

Attributes & Characteristics

• High integrity and professionalism
• Confident, positive, and people-focused leadership style
• Strong sense of ownership and accountability
• Strategic thinker with a hands-on approach to execution
• Competitive, motivated, and growth-oriented mindset

Skills

• Strong leadership, coaching, and communication skills
• Advanced understanding of heavy-duty truck applications and vocational markets
• Financial acumen related to pricing, margins, and inventory management
• Proficiency in CRM systems, Microsoft Office, and dealership management systems
• Strong organizational, time management, and problem-solving abilities

Preferred Qualifications

• Bachelor’s degree in business, sales, marketing, or related field, or equivalent industry experience
• Minimum 5 years of heavy-duty truck sales experience
• Prior sales leadership or management experience strongly preferred
• Experience with Kenworth or other premium OEM brands
• Familiarity with CDK, DECISIV, and PACCAR OEM systems
• CDL Class A or B preferred but not required

Physical Demands

The physical demands described here are representative of those required to successfully perform the essential functions of this role. Reasonable accommodations may be made to enable individuals with disabilities to perform these functions.

• Occasional lifting up to 10 pounds
• Frequent sitting, standing, walking, and use of hands and arms
• Vision abilities including close vision, depth perception, and ability to adjust focus

Work Environment

• Dealership and office environment with regular customer interaction
• Moderate noise level
• Travel within the territory and occasional overnight travel

This job description is not designed to contain a comprehensive list of tasks, responsibilities, or duties. Rihm Family Companies reserves the right to amend this document to meet legal, business, and organizational requirements as necessary.

*Rihm Family Companies is an Equal Opportunity Employer (Minorities/Females/Vets/Disabilities).