Sales Manager, Coatings & Construction

Sales Manager, Coatings & Construction

Position: Sales Manager, Coatings & Construction – Singapore

Location: Singapore

Reporting to: Hierarchically to Managing Director, Singapore and functionally to APAC Business Group Director, Coatings and Construction

Key Objectives
The Sales Manager is responsible for driving the growth and profitability of the Coatings & Construction business in Singapore by developing strategic customer relationships, expanding principal partnerships, and executing market-focused sales initiatives. The role is accountable for delivering sales and margin targets, building a robust opportunity pipeline, and collaborating cross-functionally to provide value-added solutions that support sustainable business growth.

Job Responsibilities

Sales and Development

• Identifying key decision makers & develop strong relationships with customers to support retention and translate into new revenue opportunities, programs to retain and grow existing accounts.
• Ensure profitability of the business by achieving monthly sales targets & market share through direct selling & monitoring performance against targets and by securing business with new & existing customers. Develop organic growth with both existing and new customers. Manage adequately stocks adaptors (working capital) of the product line.
• Develop and implement segment-specific sales actions plan for the assigned markets to achieve order, revenue, and margin projections through value-based solution selling. Lead and manage sales strategy formulation and execution for key accounts. Drive customized solutions manage and market opportunity pipeline.
• Understand and keep track of changing key customer needs and business environments to ensure the most appropriate support is provided to fulfil key customers' needs.
• Liaise with internal departments to maximize sales opportunities. Provide concise and adequate reporting and information-sharing on a regular basis. Maintain detailed customer profiling database and provide business analysis.
• Create network with local contacts at key potential new Principals to drive opportunities for growth.
• Report business activities, key projects, and competitive information to our principals on a regular basis. And ensure meeting the principal’s targets and formulate strategy with the principals to achieve growth projection.
• Expedite solutions to customer problems and complaints to maximize satisfaction.
• Ensure a robust project pipeline and maintain accurate documentation in the CRM system (Salesforce).

Product Management and supplier expansion

• Work closely with the Principals and their Technical staff to pro-actively innovate and respond to market needs, implement improvement plans and solve problems. A key success factor of this job would be inter-personal skills and relationship building – both internally and externally.
• Drive regular reviews with existing key principals to ensure strategic alignment and constant mutual growth.
• Support supplier expansion initiatives including the acquisition of new suppliers or new products/regions/markets of existing suppliers to fill portfolio gaps in close collaboration with the Business Unit Managers and Business Groups.

And any tasks as assigned.

Qualifications

• Bachelor's Degree in Chemistry or Chemical Engineering
• More than 3 years of working experience in the sales of specialty chemicals to coatings industry preferably with experience and networking in the Decorative Paints and Industrial Coatings market segment.
• Confident in leading technical discussions and be problem-solvers.
• Strong communication skills, presentation skills, interpersonal and networking skills
• Possess strong convincing power and ability to maintain and strengthen relationships with customers and principals.
• Have an entrepreneurial spirit, motivated and capable of driving sales and achieving sales and margin targets
• Willingness to promote and embrace digitalisation within the company