Social Media Manager

About Bug Bounty Switzerland

Bug Bounty Switzerland is the leading Security Testing Hyperscaler. With our Cyber Resilience Platform, we help regulated enterprises in financial services, critical infrastructure, and government stay ahead of evolving threats.

We’re headquartered in Switzerland, trusted by some of the most security-conscious organisations in Europe, and scaling fast.

The Role

We’re looking for a Social Media Manager to become the voice of Bug Bounty Switzerland across LinkedIn and beyond. You’ll own our social presence end-to-end - crafting original content that positions us as a leading authority in cybersecurity and Semantic Security Testing, building our brand with CISOs, security leaders, and the broader enterprise technology community.

This role sits at the intersection of brand, thought leadership, and pipeline. You’ll shape how the market perceives Bug Bounty Switzerland, build a compelling employer brand that attracts top talent, and drive social campaigns that support our sales efforts. You’ll report directly to the leadership team and have high autonomy to build the social function from the ground up.

What You’ll Do

Thought Leadership & Brand Voice

• Develop and execute a LinkedIn content strategy that establishes Bug Bounty Switzerland as a leading voice in cybersecurity and Semantic Security Testing

• Create original posts, articles, and commentary for the company’s LinkedIn presence - turning industry trends, product insights, and customer outcomes into engaging content

• Build a sustainable content calendar with a mix of original thought pieces, industry commentary, customer stories, and behind-the-scenes content

• Repurpose long-form content (whitepapers, webinars, speaking engagements) into social-native formats that drive reach and engagement

• Monitor and engage in relevant industry conversations, ensuring Bug Bounty Switzerland is visible in the discussions that matter

Employer Branding & Recruitment Marketing

• Build and execute an employer branding strategy that positions Bug Bounty Switzerland as a destination for top cybersecurity and tech talent

• Create content that showcases company culture, team stories, and the mission behind our work

• Support recruitment efforts through social campaigns, employee advocacy programs, and talent-focused content

• Ensure consistency between our external brand promise and the internal employee experience we communicate

Paid Social & Demand Generation

• Plan and manage paid LinkedIn campaigns that support pipeline goals - promoting content, events, and gated assets to targeted enterprise audiences

• Collaborate with field marketing and product marketing to amplify events, launches, and campaigns through social channels

• Track performance metrics (reach, engagement, follower growth, lead contribution) and optimise based on data

• Stay current on LinkedIn algorithm changes, B2B social trends, and emerging formats to keep our approach ahead of the curve

What You Bring

Must-haves

• 1–3 years of social media management experience, with a strong focus on LinkedIn and B2B audiences

• Proven track record of building a compelling brand presence and thought leadership on LinkedIn for B2B companies

• Excellent writing and editing skills in both German and English - you can adapt tone from strategic thought piece to engaging social post seamlessly

• Experience managing content calendars, social campaigns, and community engagement at scale

• Strong visual sensibility - you can brief designers or create compelling social-native visuals yourself

• Data-driven mindset: you track what works, iterate fast, and can report on social’s contribution to business goals

• Comfortable in a fast-paced, scaling environment with high autonomy

Strong signals

• Background in cybersecurity, infosec, or a related technical domain

• Experience managing online communities or developer audiences in B2B contexts

• Familiarity with paid LinkedIn campaign manager and social analytics tools

• Experience with employee advocacy platforms or influencer collaboration in B2B

• Video content creation skills (short-form clips, interview edits, event recaps)

• Experience at a Series A / growth-stage company

Reporting & Compensation

• Reports to: COO

• Compensation: Competitive base + ESOP, aligned with seniority and impact

• Work setup: Hybrid (Zurich/Bern)

Why This Role

• Be the voice of a category-defining cybersecurity company across its most important channels

• Work directly with the leadership team in a high-trust, high-autonomy environment

• Build the social media function from the ground up - your strategy, your playbook

• Help protect critical infrastructure across Europe by making our mission visible and compelling

• Hybrid work setup based in Switzerland with competitive compensation

How to Apply

Send us your CV along with a brief note on why this role excites you, including a company LinkedIn page you’ve managed or a content campaign you’re proud of.