Vp, Client Partner - Media Effectiveness

About Us:

Toluna is the global research and insights leader that enables businesses to make smarter, data-driven decisions – faster. We partner with the world’s leading brands, delivering impact through our advanced technology platform, comprehensive solution portfolio, global first-party panel, and world-class team of research experts. We are making investments in artificial intelligence to enhance automation, accelerate insight delivery, and unlock deeper understanding. Toluna operates in 70+ countries, redefining the future of insights. Learn more at www.tolunacorporate.com

Introduction:

This is a client partner role responsible for managing one of Toluna’s largest clients while also driving growth through strategic new business development and active prospecting. You must have at least 5-7 years of proven client development and management experience where you have demonstrated your capabilities to service an existing client base while driving growth in your business territory through sourcing and securing new clients and business opportunities. In this position you will be responsible for developing long-term relationships with customers, key business executives, and stakeholders. The ideal candidate will have great relationship management skills, business development expertise, and strategy experience, with a result-oriented approach to addressing client needs.

Responsibilities:

• Responsible for developing and executing an annual plan to grow both existing and new business with the goal of meeting and striving to exceed assigned quarterly and annual bookings targets.
• Account leader for new business development and account(s) being assigned.
• Able to translate research and sales expertise into new business development and growth with existing accounts and prospects.
• Lead on developing insightful and strategic sales presentations/proposals and pulling in the appropriate company expertise where needed.
• Guide a cross-functional team to ensure that client objectives, quality, and deliverables are met.
• Develop and maintain strategic, senior-level Trusted Advisor relationships with clients.
• Provide leadership with timely reporting regarding business forecasts, sales pipeline, opportunity analysis.
• Work closely with the Ad Operations team to manage individual client campaign recruitment progress and sample distribution.
• Partner with research managers to create research designs, sample plans, and final analysis storytelling.

Your Profile:

• Bachelor’s degree and/or at least 5-7 years of related industry experience and success selling/delivering research opportunities directly to senior brand teams and/or media agency and media publisher clients.
• Self-motivated with a proven ability to drive business to a successful close, developing returning and reoccurring client and business opportunities.
• Demonstrated success in all aspects of the project process, including proposal development, investment guidance, research design, analysis, and formal presentation directly to senior client teams.
• Excellent interpersonal and leadership skills with the ability to develop effective working relationships with both internal partners and external clients.
• Excellent active listening skills with the ability to identify problems and determine the appropriate creative paths to resolution.
• Experience working with clients focused on digital transformation and media optimization is a plus.

Our Values:

• Acting with Ownership- Demonstrating individual accountability
• Bringing a forward mindset- Being action-oriented, bold and entrepreneurial
• Collaborating with Curiosity- Exhibiting teamwork through togetherness
• Discussing openly, committing jointly- Sharing your views openly
• Embracing empathy- Being egoless & caring

What we offer:

At Toluna, we’re all about creating a welcoming, diverse workplace where everyone can thrive. We offer competitive pay, great benefits, and plenty of opportunities to grow within our global team. Inclusion and respect are at the heart of what we do. Our community connects over 72 million people across 70 countries. If you’re passionate about making an impact, we’d love to have you on board.

Join our global team. We welcome big thinking and reward great work.