Senior Director, Alliances, Apac
Posted on March 10, 2026 by TRICENTIS
- Singapore, Singapore
- N/A
- Full Time
Who we are
Tricentis is a global leader in continuous testing and quality engineering. The Tricentis AI-based, continuous testing portfolio of products provides a new and fundamentally different way to perform software testing. An approach that’s totally automated, codeless, and intelligently driven by AI. It addresses both agile development and complex enterprise apps, enabling enterprises to accelerate their digital transformation by dramatically increasing software release speed, reducing costs, and improving software quality.
Widely credited for reinventing software testing for DevOps, cloud, and enterprise applications, Tricentis has been recognized as a leader by all major industry analysts, including Forrester, Gartner, and IDC. We empower innovators to push the boundaries of software testing, fostering a global community of continuous learners who pioneer AI-powered, highly performant, highly secure end-to-end testing tools that accelerate our customers’ time to market including the largest brands in the world.
About the role
Tricentis is seeking a dynamic and strategic Senior Director of Alliances – APAC to lead our partner ecosystem across the region. This role is responsible for the full breadth of partner engagement, including Strategic Technology Partners, Global System Integrators (GSIs), Regional System Integrators (RSIs), resell partners (VARs/VADs), and other key alliance GTM channels. You will lead a team of Partner Managers and drive execution of high-impact go-to-market (GTM) initiatives that accelerate customer value, grow revenue, and expand our market presence.
As a senior leader, you will own the strategy and execution of partner-led growth
across the region, ensuring strong alignment with regional sales leadership,
marketing, and cross-functional teams, while maintaining close coordination with global alliance stakeholders.
In this position you’ll report to the Senior Vice President of APAC.
Key responsibilities:
- Lead the APAC Alliances and Channels team, managing a team of Partner Managers who oversee relationships with Strategic Tech Partners, GSIs, RSIs, and resell partners.
- Align closely with the Sales GTM organization, associated team leaders, AEs, and Directors, VPs, and SVP of APAC.
- Develop and execute a comprehensive regional partner strategy across all channels such as strategic alliances, system integrators, and resellers to support pipeline and revenue growth.
- Serve as an executive sponsor for key partnerships, driving joint business planning, quarterly business reviews (QBRs), and long-term alignment.
- Oversee and support partner-led go-to-market initiatives including solution development, sales enablement, demand generation, and co-selling activities.
- Drive effective collaboration with regional sales leadership to ensure partner strategies are fully aligned with field priorities and customer needs.
- Engage with partner organizations across strategic practice areas such as Quality Engineering, SAP, Oracle, Workday, and Cloud Modernization.
- Support and scale resell motions, including contract structures, program governance, sales engagement models, and deal execution processes.
- Ensure consistent and high-quality pipeline reporting and forecasting via Salesforce and other internal systems.
- Collaborate with global Alliances and Channels leaders across AMS and EMEA to ensure alignment, scalability, and operational
- consistency.
- Monitor and optimize partner performance across all tiers, ensuring accountability against jointly established KPIs.
- Drive internal cross-functional alignment with Marketing, Product, Customer Success, Legal, and Finance to support successful partner execution.
Qualifications:
- 12+ years of experience in strategic alliances, channels, or partner leadership roles in the enterprise software or SaaS space.
- Proven track record in managing and growing partnerships across GSIs, RSIs, and resell channels within the APAC region.
- Demonstrated success in leading and scaling high-performing teams in a fast-paced, matrixed environment.
- Deep understanding of partner engagement models across sell-to, sell-with, and sell-through motions.
- Knowledge of enterprise technology ecosystems, including testing, DevOps, ERP, and digital transformation services.
- Strong executive presence with the ability to build trust and influence senior stakeholders—internally and externally.
- Highly collaborative, strategic thinker with strong business acumen and operational rigor.
- Excellent communication, negotiation, and presentation skills.
Why Tricentis?
Tricentis Core Values
At Tricentis, we strive for success while inspiring those around us by knowing what we need to achieve and how we’ll achieve it. Our core values serve as our guiding light to drive our every action and define our ways of working so that we can create and enjoy a successful journey and reach higher heights together.
- Demonstrate Self-Awareness: Own your strengths and limitations.
- Finish What We Start: Do what we say we are going to do.
- Move Fast: Create momentum and efficiency.
- Run Towards Change: Challenge the status quo.
- Serve Our Customers & Communities: Create a positive experience with each interaction.
- Solve Problems Together: We win or lose as one team.
- Think Big & Believe: Set extraordinary goals and believe you can achieve them.
We offer:
- Market competitive salary + success-oriented commission / bonus
- Supportive and engaged leadership team
- Personal and professional development
- Hybrid work environment
- And more!
Tricentis is proud to be an equal opportunity workplace. Qualified applicants will receive consideration for employment without regard to race, color, ethnicity, gender, religious affiliation, age, sexual orientation, socioeconomic status, or physical and mental disability and other statuses protected by law.
Global Sanctions Compliance
We comply with all applicable global sanctions and export control laws. Candidates must not be listed on any government restricted party lists (including OFAC SDN List and U.S. Commerce Department restricted lists) and must certify that their employment would not violate any sanctions or export control regulations. Candidates must notify us of any changes to their status during the application process or subsequent employment.
Global Sanctions Compliance
We comply with all applicable global sanctions and export control laws. Candidates must not be listed on any government restricted party lists (including OFAC SDN List and U.S. Commerce Department restricted lists) and must certify that their employment would not violate any sanctions or export control regulations. Candidates must notify us of any changes to their status during the application process or subsequent employment.
Advertised until:
April 9, 2026
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