Content Writer / Ai-Assisted Marketing Executive

Company: The Hesdin Estate – UK Luxury Accommodation Provider

Location: Remote (Philippines-based)

Employment Type: Full-Time | Permanent

Monthly Salary: ₱30,000

About Hesdin Estate

The Hesdin Estate is a premium luxury accommodation provider based in the United Kingdom, renowned for delivering exceptional guest experiences across beautifully curated properties. Our brand is built on world-class hospitality, attention to detail, and highly personalized service for discerning guests.

Full-time | Remote | Philippines-based | UK working hours

We’re looking for a brilliant, curious and highly organised Content Writer / AI-Assisted Marketing Executive to help bring a new content-led marketing initiative to life.

This is not a traditional copywriting role where you are expected to sit alone staring at a blank page. We want someone who knows how to use AI as a creative superpower — someone who can write excellent prompts, shape brilliant ideas, research topics properly, and turn raw thinking into engaging, useful and brand-aligned content.

You will be creating blog posts, long-form social media content, captions, visual content ideas, and simple Canva designs to support our marketing strategy.

The right person will be part-writer, part-researcher, part-content organiser, part-AI prompt magician — and fully responsible for helping us build a consistent, high-quality content engine.

About the role

You will work closely with our UK-based team to create content that supports our marketing goals, improves brand awareness, drives engagement, and helps convert interest into bookings.

This role would suit someone who is confident using AI tools, but also understands that AI output is only as good as the person guiding it. You will be the human brain behind the work: checking quality, improving tone, shaping ideas, adding personality, and making sure everything feels useful, original and on-brand.

Key responsibilities

You will be responsible for:

• Writing and editing blog posts
• Creating long-form social media posts and captions
• Developing content ideas that support our marketing objectives
• Using AI tools to research, draft, expand and improve content
• Writing strong prompts to generate better, more engaging ideas and copy
• Editing AI-generated content so it feels human, warm, clear and brand-aligned
• Creating simple visuals in Canva to support blogs, social posts and marketing content
• Repurposing content across different formats and platforms
• Researching trends, topics, keywords and audience interests
• Helping build a repeatable content workflow
• Keeping content organised, scheduled and moving forward
• Working with the wider team to bring a new marketing initiative to life

What we’re looking for

We’re looking for someone who is:

• A strong writer with excellent English
• Confident using AI tools such as ChatGPT
• Skilled at prompting AI to produce better ideas, structures and drafts
• A sharp editor who can improve tone, clarity and flow
• Creative, curious and full of ideas
• Organised and able to manage a content pipeline
• Comfortable working to UK hours
• Confident using Canva for simple designs and visuals
• Able to take a brief and turn it into polished content
• Good at researching topics and turning information into engaging writing
• Interested in marketing, social media and brand storytelling
• Proactive, reliable and happy to take ownership of a project

You do not need to be

You do not need to be a graphic designer, SEO expert or traditional journalist.

But you do need to have excellent taste, strong attention to detail, and the ability to use AI thoughtfully rather than lazily.

We are looking for someone who understands the difference between generic AI content and content that actually has a point of view, personality and purpose.

Skills required

• Excellent written English
• Blog writing
• Social media copywriting
• AI prompting
• Content research
• Canva basics
• Editing and proofreading
• Content planning
• Good organisation
• Strong communication

Working hours

This is a full-time remote role based in the Philippines, working UK hours.

You will work directly with our UK team and will need to be available during the UK working day for communication, feedback and collaboration.

The ideal candidate

The ideal person is someone who gets excited about using AI well.

You might already be using ChatGPT every day to brainstorm, write, improve, organise and think faster. You understand that AI is not there to replace creativity — it is there to amplify it.

You will be the person helping us turn ideas into content, content into engagement, and engagement into real commercial results.

How to apply

Please send:

• Your CV
• A short video introducing yourself
• Any writing samples, social media posts, blog posts, Canva designs, or portfolio work you’d like to share
• A brief note explaining how you currently use AI in your writing or content process

In your video, we’d love to hear:

• Why this role interests you
• What kind of content you enjoy creating
• How you use AI tools like ChatGPT
• Why you think you’d be a great fit for the role

We are not looking for a perfectly polished production. A simple phone video is absolutely fine. We just want to get a feel for your communication style, personality, creativity and how you think.

Job Type: Full-time

Pay: Php30,000.00 per month

Benefits:

• Pay raise
• Work from home

Work Location: Remote