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Market Strategy Manager, Sea

Posted on March 12, 2026 by Henkel

  • Full Time

Market Strategy Manager, Sea

About this Position

Driving business goals through the translation of strategic insights into clear market strategies and activation plans

What you´ll do

  • Develop and execute regional market strategy in collaboration with the business units and country marketing teams
  • Develop and execute GTM and market positioning strategies in collaboration with the business units and country marketing teams
  • Steers cross-strategic business units' transformational initiative
  • Oversees market intelligence and uses insights to drive business decisions
  • Develop and own addressable market sizing and forecasting models
  • Provide input to innovation agenda with business units
  • Develop business cases and models at the business and regional level
  • Drives communication and interaction with business leaders, sales leaders, country marketing teams and any other relevant internal and external stakeholders
  • Manages resources as needed and ensures regional and local execution of initiatives
  • Work closely with country marketing teams to develop and drive local market strategies
  • Responsible for budget steering of market strategy and market intelligence budget

What makes you a good fit

  • Minimum Degree in Business/Marketing or any related field
  • Minimum 7-year related experience in Market Strategy and Business Development
  • Experienced developing Go-To-Market strategies and leading regional business transformation initiatives
  • Strategic thinking and a team player, strong communication and influencing skills
  • Strong inclination towards digital tools, innovation, and emerging business models

Some perks of joining Henkel

  • Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
  • Diverse national and international growth opportunities
  • Global wellbeing standards with health and preventive care programs
  • Gender-neutral parental leave for a minimum of 8 weeks
  • Employee Share Plan with voluntary investment and Henkel matching shares
  • Medical Coverage for employees and eligible dependents
  • Additional EPF Contribution
  • Dental, Health and Eye Screening etc for employees and eligible dependents
  • Discounts on company products

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.


Advertised until:
April 11, 2026


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