Outbound Sales Representative

The Demand Generation & Calling Executive is responsible for identifying and qualifying leads, nurturing prospects through outbound calling, and supporting the marketing and sales pipeline through strategic outreach. This role combines both marketing execution and inside sales support functions and plays a vital role in generating high-quality leads that convert into business opportunities.

Key Responsibilities:1. Outbound Calling & Lead Qualification

• Conduct outbound calls to prospects from provided lead lists and marketing databases.
• Qualify leads based on the BANT (Budget, Authority, Need, Timeline) framework or other relevant criteria.
• Follow scripts and messaging frameworks tailored to personas (CXOs, Directors, Managers).
• Book qualified meetings or demos for sales team.

2. Campaign Execution Support

• Execute call-downs in line with marketing campaigns (email, webinar invites, content promotion).
• Support ABM, event-based, or product-specific campaigns through personalized outreach.
• Track daily calling targets and conversions.

3. CRM & Reporting

• Log all call activities, outcomes, and lead status into CRM tools (HubSpot, Salesforce, Zoho, etc.).
• Maintain updated contact and account records.
• Share regular performance reports (calls made, meetings booked, MQLs generated).

4. Nurturing & Follow-ups

• Nurture cold/warm leads through structured follow-up calls.
• Re-engage dormant contacts through value-driven communication.
• Send follow-up emails with marketing collateral or resources.

5. Collaboration

• Work closely with marketing and inside sales teams to refine messaging and qualify leads.
• Share prospect insights to help personalize content and improve conversion strategies.

Key Performance Indicators (KPIs):

• Daily call volume: 80–100 calls
• Weekly meeting/demo bookings: 5–10 (varies based on campaign)
• Lead qualification rate: ≥ 20%
• Conversion to SQL (Sales Qualified Lead): Based on campaign goals
• CRM hygiene and data completeness: ≥ 95% accuracy

Qualifications & Skills:

• Bachelor’s degree in Business, Marketing, or related field.
• 3-6 years of experience in telemarketing, inside sales, or demand generation.
• Strong verbal and written communication skills.
• Ability to confidently speak with mid-to-senior-level professionals.
• Familiarity with CRM and calling tools (HubSpot, Salesforce, Freshcaller, etc.).
• Persistent, target-oriented, and customer-focused mindset.

Preferred Attributes:

• Experience in B2B tech/SaaS demand generation or event marketing outreach.
• Understanding of lead funnel stages and buyer personas.
• Prior experience supporting APAC, or EMEA time zones.

Job Types: Full-time, Permanent

Pay: Php60,000.00 - Php80,000.00 per year

Schedule:

• Day shift
• Early shift
• Monday to Friday