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Sales And Marketing Associate For It Services (Based In Cebu)

Posted on Jan. 10, 2025 by 168Corebilt

  • Full Time

Sales And Marketing Associate For It Services (Based In Cebu)

DUTIES AND RESPONSIBILITIES:

I. Lead Generation & Qualification (Specific Tasks):

  • Targeted Market Research: Focus on researching specific market segments assigned by the Business Development Director. This might involve concentrating on a particular industry (e.g., education, healthcare) or client size (e.g., large enterprises, small businesses). Example: Researching hospitals in a specific region to identify potential clients needing IT infrastructure upgrades.
  • Lead Identification within Target Markets: Use various methods to identify potential leads within their assigned market segments. Example: Using LinkedIn to identify key decision-makers at target hospitals.
  • Targeted Lead Qualification: More thoroughly qualify leads within their niche, focusing on specific needs and decision-making processes within that sector. Example: Assessing the IT infrastructure needs of a specific hospital based on its size, technological capabilities, and budget.

II. Proposal Development & Presentation (Specific Tasks):

  • Needs Discovery & Client Interaction: Conduct in-depth needs discovery meetings with potential clients in their assigned market segment. Example: Meeting with a hospital IT director to thoroughly understand their needs and challenges.
  • Solution Tailoring: Develop tailored solutions for specific client needs, drawing on Corebilt's range of services and presenting them in a way that resonates with that particular market. Example: Designing a customized IT solution that meets the unique requirements of a school district, emphasizing security and educational technology.
  • Proposal Writing for Specific Clients: Craft proposals targeted to each potential client, highlighting the relevance of Corebilt's services to their specific industry or needs. Example: Writing a proposal for a hospital that emphasizes HIPAA compliance and patient data security.
  • Presentation to Target Clients: Deliver compelling presentations to potential clients within their focus area. Example: Presenting a proposal to a school board, showcasing Corebilt's expertise in educational technology and network infrastructure.

III. Client Relationship Management (CRM) (Specific Tasks):

  • Relationship Building within Niche: Focus on building relationships with potential and existing clients within their assigned market segment. Example: Networking with hospital IT professionals at industry events.
  • Targeted Client Communication: Communicate with clients regularly, providing relevant updates and addressing their specific needs. Example: Sending a monthly newsletter to healthcare clients highlighting relevant case studies and industry news.
  • Negotiation within Assigned Sector: Negotiate contracts, tailoring approaches to align with the specific requirements and business practices of their target market. Example: Understanding the specific procurement processes of government agencies when negotiating contracts with schools or hospitals.

IV. Sales Reporting & Analysis (Specific Tasks):

  • Sales Reporting within Market Segment: Prepare regular sales reports focusing on their assigned market segment, highlighting performance against targets, win/loss analysis, and insights into market trends. Example: Tracking the conversion rate of leads into clients within the healthcare sector.
  • Analysis of Market Trends: Perform in-depth analysis of industry trends specific to their assigned market segment. Example: Analyzing the adoption rate of specific technologies within the education sector.

V. Marketing & Lead Generation Activities (Specific Tasks):

  • Targeted Marketing Campaigns: Develop and implement targeted marketing campaigns focused on their specific market segment. Example: Creating a digital marketing campaign targeting hospital IT administrators on LinkedIn.
  • Content Creation Relevant to Niche: Create content that directly addresses the needs and concerns of their target market. Example: Writing a blog post about the importance of HIPAA compliance for healthcare organizations.

The Business Development Officer's role is highly focused and specialized. Their success hinges on developing deep expertise within their assigned market segment, building strong client relationships, and creating targeted sales strategies. They are accountable for achieving sales targets within their specified area of responsibility.

Qualifications:

College graduate of IT courses, or any related field

3-5 years’ work experience

Proficient in Microsoft Office applications, MS Teams

Disciplined

Good work ethics

Proactive

Good client and account management skills

Job Type: Full-time

Pay: Php35,000.00 - Php40,000.00 per month

Supplemental Pay:

  • 13th month salary
  • Commission pay

Advertised until:
Feb. 9, 2025


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